This page will support you with your People as Consumers coursework. We owe a debt of gratitude to Jane Girlow, who’s original assessment we have adapted.
The Task.
Should Wanda boycott Cola-Cola products?
Wanda is back from Antarctica, minus a couple of fingertips 
, and she is worried about the ethical position of her buying products from Cola-Cola, she has heard that some consumers have decided to boycott them.
Wanda wants to know
- Why Coca-Cola is made/bottled all over the world
Here you need to explain to Wanda the type of company Coca-Cola is and the advantages in gains in manufacturing its product in many countries around the world.
- Why some people are already boycotting Coca-Cola
Here you need to explain why some consumers have chosen not to buy Coca-Cola products. Wanda wants you to provide her with named examples and places, is possible.
- What Coca-Cola says in its defence
Here Wanda wants to know what Coca-Cola says about the criticisms people make about it, how does Coca-Cola show corporate responsibility? Wanda wants you to provide her with named examples and places, if possible.
- What would you advise Wanda to do
Here Wanda wants you to come to a personal conclusion, given the evidence you have researched, what would you suggest she does, boycott or continue buying? If she does boycott, are there more ethical products she could invest her cash in?
Remember that within your writing we are looking for examples that illustrate different types of impact-
- Social
To do with people and communities.
- Economic
To do with money and wealth.
- Environmental
To do with the natural and built environment.
Writing up your work.
A few tips.
- Remember this piece has an audience, you need to write to Wanda.
- Use the points above to structure your writing.
- You must write your research in your own words.
- Make sure you write a balanced argument.
- Whenever possible, provide named examples/locations and illustrate your account with evidence, for example figures.
- There is no requirement to provide images, diagrams or maps within your work, but if you do, make sure they are linked to your text and appropriately annotated.
- Your should aim for a concise piece, a guide line is two A4 sides of typing.
- Remember you must provide a bibliography, a list of the resources you have used. I suggest that you do this as you go along. Write these at the end of your piece like this
Radical Geography Website http://pilotgcseradicalgeography.co.uk/ Accessed on 4th September 2007.
Remember the quality of your piece will be dependant on the quality of your research. You have six lessons to complete this task.
Research Links.
The following are some links that you may find useful in your research, you may use to widen your research.
If is worth searching the B.B.C website and watching some of the audio and video about Coca-Cola.
The company’s corporate website. See the corporate responsibility section and our company, which has some useful background information on the company and bottling.
The company’s U.K. website. The ‘what we do’ section considers corporate responsibility.
Coca-Cola authored site countering the claims made against it.
General introduction to the company and its history.
Background newspaper article discussed in class.
A set of PDF summaries on the N.U.S’s concerns about the company.
Anti-Coca-Cola website, focusing on the company’s labour practices in Columbia, but with links to wider concerns about the company.
Focusing on the impact of Coca-Cola bottling practices in India.
Article on the practices of Coca-Cola in India.
Useful information within the downloadable report.
India site campaigning against Coca-Cola.
Organisation that investigates the practices of major multi-national companies and trans-national corporations. Search Coca-Cola on the front page.
A small-scale U.K. manufacturer of cola, who donate 10% of their profits to charity.
Alternative drinks…
If you find any other useful links, please let me know.
Happy researching. 
Popularity: 4% [?]
Loading ...
Recent Comments